Global Creative Excellence and Awards Strategy

For agencies:  Build agency credibility, attract and retain top talent and win valuable new business.

For brands: Win investment into creative marketing,  attract and retain top talent, generate more profit.







A global awards strategy (rather than a sporadic and last-minute one!) will help you to map out a 12-24 month plan and budget for entering your best creative work.  It will also help your creative teams to benchmark their work and raise the bar of excellence internally as you learn about what makes award-winning work. We don’t just write entries for you: we are experts in creativity: the trends, the insights and what jurors look for when voting on work. It’s important that the global awards strategy is a collaborative, team effort and that all key stakeholders are involved: from creative leaders to account managers. We help you create a cohesive strategy with buying from all parts of the business.

What you'll learn

  • Understand the key creative insights, trends and themes in award-winning work
  • Decipher the most relevant and credible awards shows and categories
  • Build internal momentum around entries, deadlines and requirements
  • Get solid, well-crafted entries that tell the story and showcase the results and impact
  • Build your knowledge of creative excellence, what makes work stand out and win creative accolades

Our step-by-step approach

1. Discovery
2. Exploration and Benchmarking
3. Development and Implementation
4. Communicate and evaluate

Key deliverables and outcomes

  • Creative Trends and Themes Presentation and Workshop (from all key award shows)
  • Creative Effectiveness: Key Trends and Insights (revised regularly)
  • Timeline, budget, strategy and plan
  • Benchmarking report and competitor analysis
  • Awards entries - up to 25 entries globally
  • Evaluation and recommendations

Shall we work together?

You can either book straight into a meeting with Charlotte & Jo using the link below or fill out the form and we’ll get back to you as soon as we can.

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